Public sector opportunities rarely appear out of nowhere. Before a formal procurement begins, teams are identifying problems, reviewing existing contracts, assessing budgets, exploring policy priorities, speaking to the market and building a clearer view of what they need. 

For suppliers, that creates a clear challenge. How do you identify demand before it becomes visible? How do you spot the signals that suggest a buyer may soon come to market? And how do you use those insights to build pipeline, start better conversations and shape future opportunities before procurement begins? 

Join GovNet and Tussell for a practical webinar exploring how suppliers can gain a pre-tender advantage in the public sector.

This session will show you how to uncover early buying signals, use market intelligence to prioritise the right opportunities, and turn emerging demand into stronger pipeline. It will also explore the role of face-to-face engagement, networking and events in helping suppliers validate those signals, build trust with buyers and uncover priorities that may not yet be visible in procurement data.  

Talking points include:

• Why getting in pre-tender is critical for public sector sales success
• How to unearth early buying signals
• How to use these signals to build pipeline and shape demand
• The role of face-to-face engagement in uncovering future demand
• How networking can help suppliers build relationships before procurement begins

You’ll leave with a clearer understanding of how to move beyond reactive tender-chasing and start engaging earlier, when demand is still forming and there is a greater opportunity to influence the conversation.

Register now to learn how to find, shape and win public sector opportunities before they reach tender stage.